Pricing ยท Marin, Sonoma & Contra Costa
What a personal assistant costs.
Handled Personal Assistant charges $65 per hour (2-hour minimum) for occasional help, monthly retainers from $550 for 10 hours to $1,800 for 40 hours, and Executive & Family Full Coverage from $3,360 per month. There are no long-term contracts.

Plans
Start with what you need.
Three ways to work with Handled Personal Assistant. No long-term contracts and no surprise fees.
Occasional
A La Carte
For one-off tasks or seasonal support. No retainer required.
- On-demand availability
- Billed by card at booking
- Any task type
Most Popular
Monthly Retainer
A dedicated block of hours: 10, 20, 30 or 40 per month.
- Same assistant every time
- Priority response within 2 hours
- Unused hours roll over one month
- End anytime with 30 days’ notice
Full Coverage
Executive & Family
Daily, multi-area coordination for households and executives.
- Near full-time availability
- Multiple locations supported
- Weekly reporting sessions
Monthly retainer
Choose your monthly hours.
The more hours you commit to, the lower your hourly rate. Unused hours roll over for one month, and retainer clients get a priority response within 2 hours.
| Hours | Price | Effective rate |
|---|---|---|
| 10 hours | $550 / month | $55 per hour |
| 20 hours | $1,000 / month | $50 per hour |
| 30 hours | $1,440 / month | $48 per hour |
| 40 hours | $1,800 / month | $45 per hour |
A monthly retainer can be ended with 30 days’ notice. Occasional (A La Carte) help is $65 per hour with a 2-hour minimum, $130 to start, billed by card when you book.
Executive & Family
Full Coverage for busy households.
Executive & Family Full Coverage starts at $3,360 per month for households and executives who need near full-time, daily coordination across several areas, with multiple locations supported and weekly reporting sessions. Schedule a call to scope it.
Pricing questions
Questions, answered.
How much does a personal assistant cost?
How many hours does a monthly retainer include?
Is there a contract or long-term commitment?
How should I choose between hourly help, a retainer and Full Coverage?
Pricing last reviewed October 26, 2026. Rates are the same in Marin, Sonoma and Contra Costa Counties.
Not sure which plan fits?
Book a free 20-minute call. We will help you choose the right number of hours.
Schedule a Free CallOr call 925-332-4450